CLEAN BEAUTY
THAT CARES
From soaps to balms and butters, made to nourish your skin.
Skin barrier friendly
Female owned business
Free of SLS
Made in Africa
Ethically sourced
Microplastic-free
Discover our
BODY BUTTERS AND BALM
Discover our skin-melting body butters and balms, delivering intense hydration and radiant glow.
Body Butters and Balm
Discover our
BOTANICAL
SOAP BARS
Indulge in our luxurious soap bars, crafted to cleanse and hydrate, leaving your skin supple, smooth, and radiant.
West African Skincare
MINDFULLY CRAFTED TO NOURISH THE SKIN AND SOUL
Luxurious products formulated with West African botanicals and advanced skincare science, honoring the wisdom of Ghanaian women and their hand-harvested ingredients. Explore our journey and the soul behind each product.
OUR INGREDIENTS
Discover the natural, powerful ingredients that make Ama Soul unique. Each botanical is carefully selected to offer you skincare rooted in tradition, purity and efficacy.
HIBISCUS
HIBISCUS
Known as the 'Botox plant' for its natural anti-aging properties, hibiscus is rich in AHAs that exfoliate, firm and improve skin elasticity. This powerful floral extract helps smooth fine lines, even skin tone and enhance radiance for a rejuvenated appearance.
BAOBAB
BAOBAB
Known as the "Tree of Life", Baobab is an African superfruit rich in omega fatty acids and vitamins A, D, E and F. Its high antioxidant content fights environmental stressors, while its deep moisturising properties nourish and soften skin, leaving it resilient and radiant.
COCOA
COCOA
Cocoa butter is a luxurious emollient rich in antioxidants that protect and rejuvenate the skin. Its high fatty acid content forms a protective barrier over the skin, locking in moisture and improving elasticity for soft, radiant skin that's deeply nourished.
COCONUT
COCONUT
Revered for its intense moisturising properties, coconut oil contains fatty acids such as lauric acid, which deeply moisturises and strengthens the skin's barrier. It also has antibacterial properties, making it ideal for keeping skin smooth, supple and balanced.
LEMONGRASS
LEMONGRASS
Revered for its intense moisturising properties, coconut oil contains fatty acids such as lauric acid, which deeply moisturises and strengthens the skin's barrier. It also has antibacterial properties, making it ideal for keeping skin smooth, supple and balanced.
MANGO BUTTER
MANGO BUTTER
Rich in vitamins A, C and E, Mango Butter provides deep hydration and supports skin elasticity. Softening and smoothing, this luxurious butter is ideal for moisturising dry or sensitive skin, leaving it supple and radiant.
MORINGA
MORINGA
Rich in vitamin C and antioxidants, moringa oil helps protect skin from environmental damage while deeply hydrating and soothing inflammation. Its unique blend of nutrients rejuvenates the skin's surface, making it ideal for promoting a fresh, radiant complexion.
NEEM
NEEM
Neem oil is a deeply cleansing ingredient known for its antibacterial, antifungal and anti-inflammatory properties. This powerful oil helps to treat blemishes and irritations, while its high Vitamin E content soothes and nourishes the skin, leaving it balanced and refreshed.
SHEA BUTTER
SHEA BUTTER
Extracted from the nuts of the African shea tree, this deeply moisturising butter is packed with vitamins A, E and F. Shea butter soothes dryness, repairs the skin barrier and provides long-lasting hydration, leaving skin soft, supple and well nourished.